Different Points of View

As I travel through airports around the world, I am struck by the advertisements of HSBC.  Their message is brilliant and it supports my thinking on Knowledge Management in a globalized world.  

HSBC advocate for ‘different points of view’ and demonstrate this with identical images and different tag lines.  For example, using my own image from the Canadian High Arctic, it might be something like:

WILDLIFE REFUGE

 

FUTURE OIL

They have a series of panels showing different objects and people.  One has an aging person with words OLD and another WISE.  Another shows a person dressed distinctly.  It reads TRENDY/TRADITION.  

The lessons I take from them are that people are unique and see the world and things inside it differently.   Often context is needed to understand the way people have developed their ideas.  In a globalized world we need to remember that there is no one size fits all model.  Indeed, there is beauty in different opinions.  In the context of Knowledge Management, we need to remember the importance of local knowledge while finding solutions to meet larger scale challenges.

Advertisements

Leave a comment

Filed under knowledge management

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s